TagWipe

Remove AI tags and metadata from photos and videos

TagWipe removes AI labels (C2PA Content Credentials, XMP, IPTC) and EXIF metadata — GPS location, date and camera — from JPEG, PNG, HEIC, WebP, MP4 and MOV files. It is free, needs no sign-up, and runs entirely in your browser: your files are never uploaded.

  • Free
  • Files never leave your device
  • No sign-up
Choose photos or videos

or drop them here · up to 50 files

JPEG, PNG, WebP, HEIC, AVIF, MP4, MOV

Choose files

Processed on your device. Nothing is uploaded.

What to remove?
    Free app

    TagWipe for iPhone and Android

    The same cleaning in your pocket: up to 50 photos and videos at once, straight from the Share menu in Photos, Telegram or any app. Clean copies are saved back to Photos with their capture date.

    • Free, no account, no ads in the way
    • Works offline: nothing leaves your phone
    • Share menu: clean without opening the app
    Coming soonDownload on the App StoreComing soonGet it on Google Play

    How it works

    1. Choose files

      Pick up to 50 photos or videos. TagWipe reads them in your browser and shows which tags each one carries.

    2. Tick what to remove

      AI tags, location, date and time, camera, or everything. Beside each box you see how many files have it.

    3. Download clean copies

      Every copy is read again and checked. The picture itself is not re-encoded, so quality stays exactly the same.

    What is photo metadata and why remove it?

    Every photo carries hidden text alongside the picture. A phone writes EXIF: the exact GPS coordinates where you stood, the date and time to the second, the phone model and even its serial number. Editing apps and AI generators add XMP and IPTC blocks with the software name, captions, prompts and a “digital source type”. Newer tools also embed a signed C2PA manifest, known as Content Credentials.

    When you post or send a file, all of it travels with the picture. A stranger can read your home address from a GPS tag, and social networks read AI tags to put an “AI info” label on your post — sometimes on a real photo that was only retouched. TagWipe shows you what is inside each file and removes exactly what you choose.

    Private by design: cleaning happens on your device

    Most “online metadata removers” upload your photos to a server. TagWipe doesn’t. The page loads once, and from then on every file is read and rewritten by your own browser. You can turn off Wi-Fi after the page opens and it keeps working. There is no account, no cookies and no analytics that see your files.

    TagWipe never re-encodes the image: it removes metadata blocks byte by byte and leaves the compressed picture untouched. Quality, size and colors stay the same, and the color profile and orientation are always kept so the photo looks exactly as before.

    Clean in batches, check every copy

    Add up to 50 photos and videos at once. Beside each checkbox TagWipe counts how many files contain that kind of data, so you see at a glance that, say, 12 of 30 photos have a location. After cleaning, each copy is read again and checked: if anything you asked to remove is still there, TagWipe tells you instead of quietly handing you a file that isn’t clean.

    What each checkbox removes

    CheckboxRemovesKeeps
    AI tagsC2PA / Content Credentials, XMP (incl. DigitalSourceType), IPTC, Software, Artist, captions, prompts, maker notes, thumbnailsLocation, date and camera, unless ticked
    LocationGPS coordinates, altitude, direction, city and country fieldsEverything else
    Date and timeDate taken, date digitized, time zone, GPS time stamp, video creation timeEverything else
    CameraMake, model, lens, serial numbers, exposure, ISO, aperture, focal lengthEverything else
    All metadataEverything above and any other metadataOnly the color profile and orientation

    Supported formats

    JPEG, PNG, WebP, HEIC and AVIF photos; MP4 and MOV videos. Photos up to 300 MB, videos of any size: a video is edited in place without being loaded into memory.

    What TagWipe does not remove

    Visible watermarks and invisible watermarks woven into the pixels themselves (for example Google SynthID) are not metadata, and no metadata tool can remove them. Platforms may also detect AI content in other ways.

    Frequently asked questions

    Is TagWipe really free?

    Yes. The website and the TagWipe apps for iPhone and Android are free. There is no sign-up, no watermark and no limit on how many batches you clean.

    Are my photos uploaded to a server?

    No. Cleaning runs in your browser with JavaScript. Files are read from your device and the clean copies are created on your device. Nothing is sent anywhere — you can even go offline after the page loads.

    Does removing metadata reduce photo quality?

    No. TagWipe does not re-compress the picture. It removes metadata blocks and leaves the image data exactly as it was, so quality and colors don’t change.

    Which metadata does TagWipe remove?

    Whatever you tick: AI tags (C2PA Content Credentials, XMP, IPTC, software and captions), GPS location, date and time, and camera details. With “All metadata” only the color profile and orientation remain.

    Will this remove the “AI info” label on Instagram or Facebook?

    Platforms like Meta read C2PA and IPTC metadata to add “AI info” labels, and TagWipe removes that metadata. They may also detect invisible watermarks in the pixels, which no metadata tool can remove, so a label can still appear.

    Does it work on iPhone and Android?

    Yes. The site works in Safari, Chrome and other modern browsers on phones and computers. For batches and the Share menu there are free TagWipe apps for iPhone and Android.

    Which file formats are supported?

    Photos in JPEG, PNG, WebP, HEIC and AVIF, and videos in MP4 and MOV.

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